At ALDI, we provide products with maximum value to our customers. Our Vision

ALDI’s Core Values

Our business approach is focused on the long term and is based on three core values:

Consistency

Leads to reliability. We mean what we say. We are consistent in our dealings with people, products, prices and all other aspects of our day-to-day professional lives.

Simplicity

Creates efficiency, clarity and a clear direction within our organisation as well as for our customers.

Responsibility

Stands for our commitment towards our employees, customers, partners and the environment, as outlined in our Sustainability Principles. It also includes principles such as fairness, honesty, openness, service standards and friendliness.

ALDI Hong Kong – Our Vision

With solid expertise and knowledge, this vision is about taking us one step further towards our future.

This means acting as the integral part of ALDI Global Business and as ALDI’s Asian HUB, at the forefront of procurement for products from Asia.
Be The Hub Be Bold Be Competitive Be Connected Be Responsible
BE BOLD
  • Strive to be the best

  • Set BIG targets & goals

  • Be innovative, agile, creative and open-minded
Be The Hub Be Bold Be Competitive Be Connected Be Responsible
BE COMPETITIVE
  • Deliver the best price for the best product

  • Constantly strive to improve and become more efficient

  • Always move forward as individuals and as a team
Be The Hub Be Competitive Be Bold Be Connected Be Responsible
BE RESPONSIBLE
  • Act sustainably

  • Have extremely high personal and moral standards; Act in line with compliance principles

  • Be respectful towards colleagues, partners and all stakeholders
Be The Hub Be Bold Be Connected Be Competitive Be Responsible
BE CONNECTED
  • Form reliable strategic partnerships & relationships

  • One team with ALDI’s international buying departments around the world

  • Communicate and collaborate powerfully, consistently and proactively
Be The Hub Be Bold Be Connected Be Competitive Be Responsible